Mercury One is a non-profit organization based in Dallas, Texas, focused on humanitarian aid both nationally and globally as well as on educational efforts. On top of coordinating and/or contributing to many disaster relief projects throughout the United States, veteran-focused initiatives, and various educational programs, Mercury One identifies one of their biggest focuses as the rescue and restoration of persecuted religious minorities in the Middle East. In 2016 alone, Mercury One was able to fund over $250,000 in building supplies and 225,000 hot meals for natural disaster victims, hold a pop-up museum featuring thousands of artifacts, resettle almost 3,000 people in the Middle East to safe areas, and so much more. Mercury One initially approached The Digital Ring for social media support, as well as migration to a new donor software program. However, we now act as a remote full service marketing arm for Mercury One, handling everything from content creation to web design to donor software management. Check out Mercury One here.
Development: website design / development / API integrations / user experience / user interface / content creation / software integrations / wordpress / responsive design / CMS expertise / quality assurance / usability testing / front-end development / back-end development / hosting and server management / landing page development
Strategy: branding / messaging strategy / research / software consulting / strategy testing / thought leadership / media relations / crisis communication / community relations
Creative: ideation / design / copywriting / art direction / graphic design / collateral design / video
Social: social media strategy / editorial calendar creation / social media monitoring / community management / reputation management / analytics and reporting / social management / campaign creation / contest development / content creation / graphic design
Advertising: direct mailers
Digital: search engine optimization / email marketing / analytics and reporting / social media / ad creation / google analytics
Addy Award Winner: 2016 | Mercury One's The Nazarene Fund Website